All Investor-related documents and information are available from the sections below.

Reasons to
invest in Goodlife+

Widget - Good Life Plus

Expansive Market Opportunity:

Capitalise on a robust £261 billion global lottery market, with expectations of consistent growth over the next 7 years.

Impressive Growth Trajectory:

Rapidly expanding membership base, growing from 8,000 to 25,500+ since November 2022.

Robust Business Model:

Subscription-based revenue offering predictability and scalability, akin to SAAS/B2C models, bolstered by a freemium model to drive low acquisition costs.

Competitive Edge and Innovation:

Superior odds compared to national lotteries, an extensive discount ecosystem, and a commitment to technological enhancements for improved user experience.

Proven Management and Board

Leadership team and board with a history of successful ventures, IPO experiences, and expertise in scaling businesses efficiently.

Strong Financial Foundation and Investor Confidence:

Demonstrated by a successful recent capital raise, public listing, and significant founder ownership, ensuring alignment with long-term growth.

Strategic Future Plans:

Investment in scaling, team expansion, and product development to drive further growth and enhance the value proposition for subscribers.

Company Information


Goodlife Plus PLC (GDLF) is incorporated in England and Wales under the Companies Act 2006 with the registration number 12403380. The main country of operation is The United Kingdom.

6 Heddon Street


Our Articles of Association, adopted on 30 October 2020 are available here.

Articles of Association

Corporate Governance

We prioritise high standards of corporate governance, aligning with the QCA Code while considering our size, board structure, stage of development, and resources.

Board Responsibility

The Board manages the company comprehensively, overseeing long-term objectives, strategy, budget approvals, operations, internal control, risk management, and the implementation of strategies, policies, and plans.

Board Composition

Our Board, consisting of four Directors and one Chairman, includes two Executive and three Non-Executive Directors. The Chairman and two Non-Executive Directors, John Taylor and John Gordon, are considered independent, meeting QCA Code requirements.

Senior Independent Director

David Craven, the Chairman, serves as the Senior Independent Director, providing an avenue for shareholders to address concerns not resolved through normal communication channels.


The Company has established an audit committee and a remuneration committee. With effect from Admission the members of the audit committee will be John Taylor as chairperson, with David Craven and John Gordon as members. The remuneration committee will be chaired by John Gordon with David Craven and John Taylor as members. The audit committee has primary responsibility for monitoring the quality of internal controls and ensuring that the financial performance of the Enlarged Group is properly measured and reported on. The remuneration committee will review the performance of the Board and make recommendations to the Directors on matters relating to their remuneration and terms of employment. The remuneration committee will also make recommendations to the Directors on proposals for the granting of share awards and other equity incentives pursuant to any share award scheme or equity incentive scheme in operation from time to time.

Investor Contacts

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+44 (0)203 146 1890

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6 Heddon Street




Shares and Significant Shareholders

Shares in Issue

The current number of shares in issue as at
8 March 2024 is:

719,272,203 | 33.85%
is in public hands

Directors Shareholdings

Directors holdings as at 18th December 2023 are as follows:

Charlie Chadd
191,611,489 (26.6%)

Joseph Chadd
127,740,993 (17.8%)

Significant Shareholders

Significant shareholders as at 18th December 2023 who own over 3% of the issued share capital of the company are as follows:

Winforton Investments Ltd
133,888,889 (18.6%)

Olgun Remzi
27,102,049 (3.77%)


As at 8 March 2024 there are options granted over

38,142,199 shares with an exercise price of 2.25p

36,142,199 of these options will not vest until 4 March 2025.


In addition there are warrants over

5,335,000 warrants at prices between 5p and 10p per share.

In aggregate these would represent

5.7% of the share capital if fully exercised.

Restrictions on Share Transfer

There are no restrictions on the
transferability of the shares.

Exchanges / Trading Platforms

The company’s shares are listed on the
Access segment of the AQSE Growth Market.

Corporate Documents

Certificate of Incorporation Change of Name

15 December 2023

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Admission Document

30 November 2023

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AGM Results

7 September 2023

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AGM Results

8 September 2022

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Notice of AGM

3 August 2022

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Semper Fortis Esports Plc Admission Document

26 April 2021

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Notice of AGM

17 August 2021

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Semper Fortis Esports Articles of Association

30 October 2020

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SFE Memorandum of Association

14 January 2020

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Certificate of Incorporation

14 January 2020

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Regulatory News

All RNS items can be found at the AQUIS website by using this link:

Share price

Please see the latest share price information directly on the AQUIS website using the link below.

Annual & Interim Reports


Half Year Report

31 July 2023

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Annual Financial Report 2023

31 January 2023

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Half Year Report

31 July 2022

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Annual Financial Report 2022

31 January 2022

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Annual Financial Report 2021

29 January 2021

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Professional Advisers

Company Secretary and Registered Office

6 Heddon Street

Reporting Accountants & Auditors

PKF Littlejohn LLP
15 Westferry Circus
Canary Wharf
E14 4HD

AQSE Corporate Adviser

Novum Securities Limited
2nd Floor
7-10 Chandos Street

Corporate Broker

Tennyson Securities
5 Petty France

Peter Krens / Alan Howard - 020 7186 9030

Company Lawyers

Harper Mcleod LLP
The Cadoro
45 Gordon Street Glasgow
G1 3PE

Charles Russell Speechlys LLP
5 Fleet Place

Financial PR

Belvedere Communications
80 Coleman Street

+44 (0)20 7653 8702

[email protected]


Link Group Limited
10th Floor Central Square
29 Wellington Street